Roseville earns California Prohousing Designation, expected to streamline workforce housing


“Opportunities for people who work in the community to live in the community”

Roseville, CA — Affordable housing or workforce projects in Roseville will be easier for private developers to finance and build with the City of Roseville earning Prohousing designation from California Department of Housing and Community Development (HCD).

This designation makes Roseville’s planned private affordable housing projects more competitive for limited state and federal funding and could speed up the schedule for future projects.

A range of housing options

For more than two decades, Roseville has effectively paved the way for the development of a wide variety of housing options. Workforce housing provides more opportunities for people who work in the community to live in the community. There is real value in that.”

Roseville Mayor Christa Bernasconi

“These communities have stepped up to implement policies that aggressively eliminate bureaucratic hurdles and drive housing growth across the state,” said Governor Newsom. “This is one of the many innovative approaches the state is taking to create greater accountability and reward municipalities willing to do their part to collectively help address the need for more housing. This is the right approach and I look forward to seeing more communities join the effort.”

Depends on the state and help fund the Federal Reserve

Affordable housing projects across California depend on state and federal funding aid to be viable. It can take several years for private developers to find enough funding to build their projects. Prohousing’s designation will make the projects more competitive for funding, which could reduce this schedule for projects planned in Roseville.

“We estimate that this designation will move several projects forward to produce up to 1,200 affordable units in Roseville within the next 18-24 months,” said Mike Isom, Director of Development Services for the City of Roseville.

Workforce housing is designed to be affordable for families of four earning 80 percent of the median income in the area. In Roseville, that means making about $80,000 a year.

“This income level typically includes a wide range of workers who serve our community, such as teachers, tradesmen, police officers, and other entry-level professionals,” Isom said.

customization program

The customization program by the state in 2019 to help meet California housing goals. The Housing Audit rating is awarded to cities that have adequately removed barriers to housing.

HCD Director Gustavo Velasquez said: “Festival Cities are demonstrating that they are ready and willing to be part of the statewide housing solution to get at least 2.5 million new homes by 2030, by removing many of the barriers to building affordable housing near daily destinations. “As promised, the state is ready and willing to provide grants to Prohousing Cities through the new Prohousing Incentive Pilot Program to help get smart planning on the finish line.”

stage setting

“The city itself does not build housing. That is the role of private developers. Our responsibility is to set the schedule for development and provide a clear, predictable and efficient permitting process that allows much-needed housing to be built faster,” Isom said.

Developing streamlined housing-related processes and policies, and doing the work to get him hired are another example of Roseville going above and beyond. It sets Roseville apart.”

Actions taken by the City of Roseville to assist in obtaining the Prohousing designation include but are not limited to:

  • A full-service city with strong internal coordination between departments involved in the development process and consistent and transparent communication to applicants
  • Simplified approval of housing development projects (faster and less expensive processing)
  • Simultaneous review of an application with a building permit and engineering permit
  • Allow online with quick review timeframes
  • Priority treatment of affordable housing and multi-family housing projects
  • There are no public hearings that require approval of affordable housing
  • Areas of multiple current and proposed fill plans with streamlined housing approval processes
  • Housing is permitted by right in mixed use areas and conditionally permitted in many commercial areas
  • Low fees and fee reductions for age-restricted housing
  • Housing Trust Fund to support the production of affordable housing
  • Home Rehabilitation Program for 0% interest loans (including deferred payments) and grants for senior citizens to repair homes

Affordable housing: relevant

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